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Rishika Rishika Weighs in on Nutrition Label Placement

Originally posted on the Poole College of Management News Website

Rishika Rishika, associate professor of marketing, co-authored an article for the Journal of Marketing addressing the four reasons to adopt front-of-package (FOP) nutrition labels. 

“In an innovative study, our research team assessed the effect of the introduction of a FOP nutrition label in a product category on the nutritional quality of food products in the category,” said Rishika and her co-authors.

Read more on American Marketing Association.

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